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In this episode, we’ll digress from our regular programming on how to lose fat, gain muscle, and stay healthy, and enter the world of professional sports with David Nurse, who’s one of the premier shooting coaches in the NBA. 

David once had aspirations to play in the NBA himself, but eventually, he learned the painful truth that he simply wasn’t good enough to compete at the highest levels of the sport.

This was a tough row to hoe for David, who had devoted most of his life to the sport. Basketball was more or less all he knew and loved, and if he couldn’t make it as a pro, what else was he supposed to do?

Instead of quitting his passion, however, David redirected it, successfully pivoting to a career of helping other good athletes become great. And today, he works with some of the best players in the world to help them continue to hone not just their physical talents but their mental game, as well.

So, if you’ve ever wondered what professional sports teams do when the cameras aren’t running to achieve such superhuman feats of athleticism, you’ll enjoy this episode. 

In this episode, David talks about . . .

  • How David transitioned from failed player to coach for some of the best basketball players in the world
  • How a “swag reel” can help players get into a flow state
  • Why preparation and confidence are the true keys to success
  • The importance of wanting to be educated and coached
  • The unseen extra work that creates elite athletes 

Click the player below to listen!


9:48 – How did you transition from being a player to coach?

13:54 – What are some of the negative talk and self limiting beliefs that you help NBA players overcome?

17:40 – What are the things that you can do to get a high probability that can produce a positive return? How do you put yourself into that situation as much as possible?  

25:07 – How do you make what you say persuasive to NBA players?

38:09 –  How do you help cultivate the willingness to be coached in the NBA players that you work with? With NBA players that aren’t born with extraordinary talent, how do you persuade them?

56:50 – What is your book Pivot and Go about?

58:11 – What are some examples of shifting your mindset? 

Mentioned on The Show:

David Nurse’s Book – Pivot and Go

David Nurse’s Podcast (The 1%)

David Nurse’s Website

David Nurse’s Instagram

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What did you think of this episode? Have anything else to share? Let me know in the comments below!